Capture local search opportunities by developing and executing a comprehensive local SEO strategy that is aligned with your business goals and designed to drive measurable results.
Local SEO services combine both on-site and off-page tactics to improve your website’s visibility in location-based search results on Google and other major search engines. Since 2003, Right Now Marketing Group Digital has specialized in crafting and executing results-driven local SEO strategies. Our approach includes in-depth audits, strategic planning, managed local listings, Schema implementation, optimization of Google My Business and Bing Places for Business profiles, and continuous maintenance and consulting. We don’t treat these elements as separate tasks — we integrate them into a cohesive local SEO strategy designed to deliver real results.
When you choose Right Now Marketing Group Digital, you gain access to a team of local SEO specialists recognized as industry leaders. All work is handled in-house at our Chicago office by our Google Certified team — never outsourced or automated. We collaborate seamlessly with marketing teams of all sizes, prioritizing and executing SEO initiatives while tapping into our broader expertise in web development, UX, design, Google Analytics, and digital marketing to support your goals with complete, customized solutions.
Our Local SEO Services
Right Now Marketing Groups delivers end-to-end local SEO solutions, covering everything from in-depth research and strategic optimization to keyword monitoring, performance reporting, and expert consulting.
Google My Business Optimization
Google My Business is a free tool provided by Google to allow businesses and organizations to manage their information across Google search and maps. Creating and optimizing this profile results in your business being included in relevant local searches. Unfortunately, one of the biggest local SEO downfalls we see is leaving Google My Business profiles unclaimed and unoptimized.
Our team can handle updates to your Google My Business listings including:
- Creating your listing
- Choosing relevant industry / business categories
- Adding photos
- Tracking overall GMB performance
We’ll then report to you every month on the performance of your Google My Business listing, including how much traffic and conversions it’s driving to your website and how to optimize for better results.
Local Managed Citations
Google My Business is a free tool provided by Google to allow businesses and organizations to manage their information across Google search and maps. Creating and optimizing this profile results in your business being included in relevant local searches. Unfortunately, one of the biggest local SEO downfalls we see is leaving Google My Business profiles unclaimed and unoptimized.
Our team can handle updates to your Google My Business listings including:
- Creating your listing
- Choosing relevant industry / business categories
- Adding photos
- Tracking overall GMB performance
We’ll then report to you every month on the performance of your Google My Business listing, including how much traffic and conversions it’s driving to your website and how to optimize for better results.
Localized Content Development
To effectively capture local search traffic, it’s important to produce content that is specifically tailored to the geographic areas your business serves. Localized content helps search engines associate your company or franchise with specific cities or regions. At Right Now Marketing Groups, we collaborate with your marketing and content teams to develop a robust local SEO content strategy aimed at attracting, educating, and converting local audiences.
We assist in creating and optimizing a range of localized content, including:
- Local business or franchise pages
- Localized product or service pages
- News and updates specific to your area
- Content around local events
This localized content is then integrated into your ongoing editorial calendar to ensure consistent creation, optimization, and publishing geared toward attracting relevant local searches.
Local SEO Competitor Analysis
Right Now Marketing Groups will perform a detailed analysis of your competitors’ local SEO efforts. We’ll carry out a comprehensive SWOT analysis of your local SEO landscape to uncover growth opportunities and identify ways to surpass your competitors in local search visibility.
Our local SEO specialists will:
- Identify your top local competitors
- Gather and review their local SEO performance data
- Evaluate their websites and landing page strategies
- Determine which assets search engines like Google value most
- Inspect their business profiles and local citations
- Analyze their backlink profiles
We’ll organize and prioritize these insights to strengthen your local SEO strategy and position your business ahead of the competition in the most valuable local searches.
Local Keyword Tracking & Reporting
We don’t just monitor your keyword rankings on a national scale—we also make sure you're gaining organic visibility for important keywords within your local market. Our team collaborates with you to identify high-priority keywords and search terms, then tracks them using advanced tools to ensure consistent growth in local visibility. These insights are included in our monthly reports, giving you a clear view of your progress and performance in local search results.
