SEO Audit Services

An SEO audit is a comprehensive review of a website’s technical health, on-page content, and off-page authority to identify what’s limiting its search performance. It produces a prioritized roadmap of fixes and opportunities, forming the foundation for any effective SEO strategy.

Before you can fix SEO problems, you need to know exactly what they are, and which ones are actually worth fixing first. An SEO audit is the diagnostic step that makes every other SEO investment more effective. Right Now Marketing Group Inc. has been running these audits since 2008, for businesses ranging from local service providers to multi-location brands.

What a Real SEO Audit Covers

A thorough audit looks across three core areas:

  • Technical health, crawlability, indexability, site speed, Core Web Vitals, mobile usability, and structured data.
  • On-page content, keyword coverage, search intent alignment, content depth, and internal linking structure.
  • Off-page authority, backlink quality and quantity, brand mentions, and how your site compares to competitors ranking above you.

We also check AI-search readiness: whether AI crawlers can access your site, and whether your content is structured clearly enough to be extracted and cited by AI Overviews and chatbot tools.

Our Process

We start with a full site crawl using enterprise-grade tools, cross-referenced against your Google Search Console and analytics data to see how issues are actually affecting real traffic, not just theoretical scoring. Every issue we find gets prioritized by two factors: how much impact fixing it will have, and how much effort it will take. That prioritization is the difference between an audit that’s a useful roadmap and one that’s an overwhelming list nobody acts on.

What You Get

At the end of the audit, you receive a clear, prioritized action plan, not a 100-page report full of jargon nobody on your team can act on. We walk through the findings with you directly, explain the “why” behind each recommendation, and outline what implementing the fixes would look like, whether that’s with our team or yours.

Why It Matters for a Business Like Yours

Too many businesses invest in SEO tactics, content, links, redesigns, without first understanding what’s actually holding their site back. That’s how budget gets spent on the wrong priorities. An audit grounds your entire SEO strategy in evidence instead of guesswork. With 18+ years of experience across 30+ clients, we know the difference between an issue that’s cosmetic and one that’s actively costing you rankings and revenue.

A Starting Point, Not an End Point

An audit is most valuable as the first step in an ongoing relationship, not a one-off report that gathers dust. Many of our audit clients move directly into a monthly SEO engagement to implement the findings, track progress, and keep adjusting as search algorithms and AI systems evolve. We offer this on a six-month verbal commitment with performance-based pricing, so there’s no long-term contract risk in taking that next step.

SEO Audits in the AI Era

A modern SEO audit can’t stop at traditional ranking factors. We also evaluate whether AI crawlers can access and parse your site, whether your content is structured in a way large language models can extract and cite, and whether your pages answer questions directly enough to surface in AI Overviews and chatbot responses. Sites that pass a traditional SEO audit can still be functionally invisible to AI search if their content is buried in unstructured paragraphs or their crawl directives block AI bots. Our audits check both the traditional ranking factors and the newer AI-visibility factors, so the roadmap we hand you addresses where search is actually headed, not just where it’s been.

What’s Included

  • Full technical crawl and health analysis
  • On-page content and keyword coverage review
  • Backlink profile and off-page authority assessment
  • Competitor benchmarking against top-ranking sites
  • AI crawler accessibility and AI-search readiness check
  • Prioritized action roadmap ranked by impact and effort

Get Started

(248) 939-6232

maupin.mark@gmail.com

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Frequently Asked Questions

What does an SEO audit actually cover?

A comprehensive audit covers technical health (crawlability, speed, mobile), on-page content and keyword coverage, backlink and authority profile, and increasingly, AI crawler accessibility and AI-search readiness.

How long does an SEO audit take?

A full audit typically takes one to two weeks depending on site size, followed by a walkthrough of findings and a prioritized roadmap.

Do I need an audit if I already run SEO in-house?

Yes, an outside audit often catches blind spots an internal team misses, and provides an objective benchmark against competitors and best practices.

What happens after the audit?

You receive a prioritized roadmap ranked by impact and effort. Many clients move directly into an ongoing SEO engagement to implement the findings; others take the roadmap to their own team.

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